Wear Your Journey
Eightfold Gear is built around progress, purpose and backing the people willing to keep moving forward.
About Eightfold Gear
At Eightfold Gear, we reckon every journey’s worth backing. Whether it’s stepping onto the mats for the first time, pushing through the tough bits, or chasing that next level of personal growth — we’re here to provide the gear, the experiences, and the community to help you stay connected to something bigger than yourself.
Vision
Inspire and connect people while staying grounded, growing with integrity and leaving a positive mark.
Mission
Build useful products and communities that support people on their path and grow alongside them.
Purpose
Honour the grind, reflect the journey and create things that genuinely help people move forward.
Together, those three ideas are the filter we use for what we build: stay useful, stay grounded and keep the people using our products at the centre.
Where the journey started
Go Getter Gi brings the Eightfold Gear philosophy onto the mats.
Our Starting Point: Go Getter Gi
Brazilian Jiu-Jitsu has had a massive impact on our founder — teaching resilience, discipline, and self-awareness. With Go-Getter Gi, we’re inviting others to start their own journey on the mats.
Our tagline, Wear Your Journey, says it all: quality gear that is designed to be more than functional. It represents dedication, struggle and progress. Go Getter Gi began here in New Zealand with Brazilian Jiu Jitsu at its core.
Our Core Values (The Eightfold Path)
Eight principles shape how we want to build, communicate and grow.
The first chapter, not the finished story.
Looking Ahead
Go-Getter Gi is just the beginning. As Eightfold Gear grows, we’ll keep moving into new spaces — always guided by the same vision, mission, and values. Our promise is simple: stay customer-focused, ethical, and relentless in helping people wear their journey.